Significance of Website Design
A website design is the first thing that people notice about your brand. It directly impacts how your target market perceives your brand and has the potential to make or break it. The experience that you give your visitors may encourage them to stay on your website and learn more about your business or make them leave your page and go to that of your competitor.
Therefore, good web design is a fundamental part of growing a business online. It significantly enhances user experience, establishes brand consistency, and boosts search engine ranking. It also creates a welcoming and user-friendly online environment where clients can easily access the information they need about your brand.
In essence, a professionally developed website is a powerful tool for building long-term trust with your clientele and driving sales.
Web Design Process
Our web design process generally encompasses the following steps:
Digital Strategy
The first step in the web design process is creating a digital strategy. We set our goals by collaborating with our clients to get an in-depth overview of their business and digital marketing objectives. Then, we develop a data-driven conversion framework and map out the user journey.
Scope Definition
After creating a digital strategy, we determine the scope of the project, which includes defining what kind of web pages and features the site needs to meet our client’s goals within the set timeframe.
Wireframe Creation
After the project’s scope is in place, our team starts working on the sitemap, specifying how the web pages and features we have decided will correspond with each other.
Content Creation
The next step is content creation. We emphasize ideas that would specifically appeal to the interests of your target market. Our team designs web pages by focusing on aspects like user-friendliness, easy navigation, and SEO optimization.
Launch
Lastly, after a thorough planning, designing, and testing phase, we come to the last and most exciting phase, the Launch phase, where we launch your Website. All that has been planned and worked on is finally going to be seen by the public. We make sure that every aspect of your website is flawless and grabs the attention of the right audience. It is the reveal time of all the hard work and effort that has been invested in this project!
Technical Expertise
Here’s the technology stack we use for custom web app development services:
HTML5
CSS
JavaScript
ANGULAR
REACT
Swift
Java
Python
Node.js
PHP
AWS
Google Cloud
Sales Force
Digital Ocean
When is the Right Time to Redesign your Website?
Sometimes, the look of the website does matter. While your website must work flawlessly, it also needs to look modern and fresh. Not like it is stuck in the past digital era. Here are some of the signs that you need to redesign your website.
- 1990’s design and font
- Not responsive to smartphones and tablets
- Lacking contemporary content
- Long loading times
- Your website doesn’t offer an outstanding user experience
